Insider Info
We utilize a wide range of sources to stay on top of the latest consumer trends. Before introducing any new product we conduct market research to make certain consumers will want to buy our products from our retail partners. We feel good knowing our innovative and quality merchandise delivers against the unmet needs of consumers. We feel this gives our retail partners a competitive advantage when they buy our products.
For more information on new trends and key issues for the giftware industry check out these sources.
Canadian:
CGTA Retail News
Gifts and Tablewares
Retail Council of Canada
USA and International:
National Retail Federation Global SmartBrief
Stores Knowledge Series
Brandweek – The Daily Insider
Suggestive selling – offer thoughtful add on ideas that will show extra thought and caring at an affordable price
For example, if your customer is purchasing a baby gift, you might suggest our crystal baby nail file which is the only file on the market that can be sterilized and won’t harm those adorable little, tiny fingers. At $10.00 SRP hand painted are crystal nail files are the perfect little surprise to include in…
Display
Based on the practices of leading retailers we know that creating an in-store experience that reflects the aspirational lifestyle of our customers is key to success. Other Feel Good Gifts tips for success include: Clearly price all merchandise so that customers don’t have to wait and ask. We carefully consider the suggested retail prices on…
Top 3 Questions to Ask Before Purchasing New Products
We think you’ll be impressed with our answers. Drop by our Booth at the upcoming CGTA Gift Show and talk to us about how we can share our insights and experience and partner with you for success!
